Tom Ford’s latest Fall/Winter 2024 campaign is a fashion cinematic experience starring Rianne Van Rompaey, Fei Fei Sun, Meng Yu Qi. Shot in Shanghai, affectionately known as “Modu” (Capital of Magic or Enhanced City) by it’s residents, serves as the main inspiration of the unfolding anthology of the three faces of the campaign in a blend of dark glamour and Shanghai’s hyper-modernity. From the nighttime atmosphere to daytime of a brilliant metropolis, Tom Ford’s latest collection more than looks the part in its aesthetics of velvet military chasseur and cashmere suede jackets, washed denim and leather trench coats exuding confidence, charisma, clarity, beauty, and power.

See the Collection at Tom Ford and more about the campaign at WWD and Harper’s Bazaar